And Sir Winston L S Churchill was a fervent amateur of Champagne and especially the Pol Roger Grande Maison. He was a close friend of the Pol Roger family and during the sad year of his death in 1965, every bottle of the Cuvee White foil sold in the Uk would bare a black line around the label.
19 years later, a cuvee speciale was named after him, Pol Roger Cuvee Sir Winston Churchill 1984, was created representing a long lived, robust and full bodied wine. The warm blue colour of the bottle was a representation of Sir Churchill's uniform that he use to wear during his tenure of the wardenship of the Cinque Ports.
He was known to always take a case in his flight to war zone as both defeat and victory were a good excuse to drink a bottle. He once, took Napoleon's quote : "In defeat I need it, in Victory I deserve it."
In 1990, the morne black band was removed from the White Foil Cuvee to be replace by a blue line which represents the "loyalties to the Senior Service' as a former First Lord of the Admiralty".
"Remember Gentleman, it's not just for France we are fighting for, it's Champagne!"
"I have taken more out of alcohol than alcohol has taken out of me."